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How do I create a short URL and what is bitly?

Solution

bitly is a free service that allows you to make long URLs short. I recommend it due to its reliability and ease of use. (it's free too so that helps) www.bitly.com (opens in new window)

If you already use and prefer a different service that's fine of course but when shortneing URLs you must not mask the long URL, if you do that it will break the tracking and you will lose referrals.

 

Click the video below for a short tutorial on creating a short URL with bitly


 
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